• February 2023 - Present | Los Alamitos, CA

  • Nov 2021 - Feb 2022 | Costa Mesa, CA

    - Increased biweekly concert ticket sales by 130%

    - Started event venue Pinterest to drive web traffic

    - Branded five various companies, each with a unique style and goal in mind

    - Completely rebuilt The LAB website and SEO strategy which led to a 95% increase in site traffic

    - Organized monthly events to cater to potential new customers

  • Sep 2021 - Nov 2021 | El Segundo, CA

    - Managed tech and high-end travel brands through strategy and content creation for email and social platforms

    - Created public relations strategies, and wrote press releases

    - Developed branding and identity pitches or guides

    - Client account manager

  • May 2019 - July 2021 | Cedar City, UT

    - Grew social followings by an average of 43% across all platforms by developing a new content strategy

    - Completely redesigned the NoviHome website and webflow to better showcase product and engage users

    - Created automatic email campaigns and managed lead contacts

    - Worked alongside sales team to create engaging pitch decks and relationship-building strategies

  • May 2019 - July 2021 | Cedar City, Utah

    - Ran digital marketing efforts to become the number one lead source, at a growth of 133% in one year

    - Tripled website traffic and web leads through email drip campaigns and new landing page strategies

    - Assisted with company rebrand

    - Created sales-funnels through CRM

    - Built a customer loyalty program, and designed and sourced merchandise to support said program

    - Pre-Tradeshow marketing and booth design

    - Set up influencer marketing program

  • Nov 2020 - June 2021 | Cedar City, Utah

    - Managed a team of designers - including project delegation and management, and trainings

    - Started rebranding for sub-programs

    - Built new asset organizational system

  • Dec 2018 - July 2019 | Cedar City, Utah

    - Developed new Instagram strategy and content calendar for student-facing content

    - Designed promotions for weekly speaker series

    - Partnered with other on-campus departments to advertise events and increase student attendance

  • May 2018 - May 2019 | Cedar City, Utah

    - Managed and trained a team of 40+ students

    - Coordinated with school departments to manage all on-campus, student-facing marketing

    - Digital marketing across social media, in-app, and email platforms

    - Traditional print marketing

    - Local business partnership and influencer marketing

Professional Work Experience

  • BIS in University Studies and Strategic Communications

    Emphases in Marketing and Graphic Design

    Activities and Societies:
    - SUU Executive Council
    - SUU DECA 4-Time National Champion
    - DECA SUU Chapter President
    - Host of 2020 State DECA Competition
    - SUU Elected Student Senate
    - Utah Leadership Academy
    - Utah Governors Honors Academy
    - Campus-Wide Event Director

  • - Marketing Automation
    - Email Drip Campaigns
    - Social Media Management
    - Content Creation
    - Graphic Design
    - Web Design
    - Influencer Marketing
    - Paid Digital Advertising
    - SEO
    - HTML & CSS Coding

  • - Team Building
    - Problem Solving
    - Effective Communication
    - Attention-to-Detail
    - Ideation
    - Empathy

  • - Salesforce
    - Infusionsoft / Keap
    - ActiveCampaign
    - Google Analytics
    - Google Keywords
    - Squarespace
    - Wix
    - GoDaddy
    - Kentico
    - Mailchimp
    - Meta Business Manager
    - Sprout Social
    - Hootsuite
    - Later Social
    - Eventbrite
    - Adobe Illustrator
    - Adobe Photoshop
    - Adobe InDesign
    - Adobe XD
    - Adobe Media Encorder
    - Adobe Premier Pro
    - Figma